MARKETING FOR FREEDOM-BASED WELLNESS AND COACHING BUSINESSES
I love helping forward-thinking entrepreneurs OWN, leverage, and market their expertise online, so that they can create a sustainable and profitable business.. without the overwhelm.
Life is short. Put stuff you don’t need to do on autopilot so that you have more time for meaningful work and a life that matters to you
Gain Clarity and Structure
No more wasting time trying to figure out marketing and tech stuff over and over again. You are in control.
Enjoy Self-Paced Learning
Create your own website, course, group program, or membership at your own pace without the overwhelm, frustration, or wasted time.
Access Guidance and Help
You are NOT alone.. get the support you need with freedom-based mentoring
Creativity is essential for a freedom-based business, but a good system will truly set us free
You are a “Rebel” who wants to create a business on your OWN terms
You can’t imagine doing anything else. You also know that you need the right tools to make it all work.
It can also feel overwhelming. You may be asking yourself:
- “Where do I start?”
- “What do I do NEXT?”
- “ How do I stay on track?”
- “How much time, money, and energy do I need to put in now? Can I start out with baby steps?”
- “Am I just stepping into another rabbit hole of work?”
- “What will my ROI be?”
- “There is so much conflicting advice out there with marketing experts. Who do I trust?”
- “ Will I be able to pull this off? What if I fail?”
- “Is this all REALLY worth it?”
These are all great questions, and I have asked myself the SAME questions. Sometimes I still do!
You’ve been around long enough to know:
- You want to either see fewer clients or patients so that you can work on a deeper level
- You are not interested in HUSTLING to get more “warm bodies” to book with you or sign up for your online offerings
- You don’t want to spend hours researching stuff like what platforms to use or how to make all the “tech” pieces fit together
- You definitely do NOT want to spend hours on social media to get more business
- You DO want to DIVERSIFY your income and/or gear down for the next chapter in your business and life
- You have accumulated a LOT of wisdom and you want to start leveraging it by creating some kind of “intellectual property.” (Books, courses, group programs, memberships)
I get it.
I believe that owning a business is hard enough, and that the whole point of creating other income streams is about making our lives easier and less stressful in uncertain times.
I believe that it is possible to create the kind of work for ourselves that is sustainable and serves the kinds of clients and patients we were meant to serve, and that we can do this with both 1:1 work and via more passive/hands off income.
How I help people create and grow a business on their own terms
1. Today small service-based businesses need more than just a “high vibe website that resonates with your tribe.” I create and help service-based entrepreneurs build websites based on the StoryBrand framework. They are designed not just look good, but have all the functionality you need as you start out, and as you grow and scale your business.
2. I understand how email marketing works, including how to weave it into your overall strategy and “story arc” so that you can start doing more than just attracting followers.. you can turn them into actual LEADS. I can help you set up an automation, create a lead magnet, build a funnel, or create effective copy
3. I have self-paced courses, classes and workshops, and lots of free content that will help you minimize the “overwhelm.” One of these may be perfect for you. The Future Proof Your Practice Toolkit has everything you need to create your first online offering (or hybrid clinical/online offering) in less than 30 days.
4. NEW: The Tell Your Story DIY Website Kit is now open. This isn’t a course, but an entire kit that includes a DIVI-built template, a copywriting guide, a course to take you from Zero to a launched website or even a landing page and memberships for your clients and students, and support.
If you aren’t sure, but need individualized help with your website, email marketing, copywriting, or strategy, you can get started below:
PERFECT FOR YOU IF:
• You are ready to take your business to the next level and SCALE it so that you don’t have to continue to hustle or spend hours on social media, networking events, and chasing after clients
• You are ready to create and launch a course, value-based bundled package of services, or other offering online. (Going global!) so that you can serve more of your ideal clients, create an impact, and leave a legacy
• You don’t want to spend tons of money on ads, but build your business organically
• You are overwhelmed and tired of guessing where to start or what step to take next
• You don’t want to waste any more time trying to figure it all out on your own
• You want to diversify your income streams so that if you want to or need to take time off you can, and still earn income
• You also want to break through the time-slave paradigm and bust through the income ceiling
• You are experienced and good at what you do. You’re not a kid or newbie anymore. You deserve to have a way to earn more “passive” or “hands off” income at this stage in your life
• You are serious about building a sustainable freedom-based business
PERFECT FOR YOU IF:
• You have a website and are ready to expand it by adding tools to generate leads and take your marketing to the next level.
• You are ready to start or continue to grow your list
• You are clear about your target market and your services and offerings. (If not, coaching may be the next best step)
• You have at least a basic understanding of a sales funnels and how to convert leads into paying clients, patients, or guests, or are willing to learn
• You are serious about your business and understand the key role email marketing plays in scaling your practice or business
Work with me: Getting Started is simple
Step 1: Apply to work with me
To work with me directly, simply click here or on the “work with me” button below.
STEP 2: Get Started On Your Journey
You’ll be guided every step of the way with my 8 pillar approach to creating your freedom-based business.
Step 3: LEVEL UP
Now that you know exactly what your next step is, you can move forward with confidence as a freedom-based entrepreneur.
is your current website and marketing plan serving your vision?
I’m an American working from South Central Europe. I’m 6 hours ahead of EST and 9 hours ahead of PST.
11 am – 7 pm CET • 5 am – 1 pm EST
December/January: Coaching for Income Diversification and Marketing Strategy slots open
Websites: Taking on only a few select clients in the future.
How to get started
Simply click on the many “Get Started” or “Apply” buttons or the floating gold button below.
Featured Self-Paced Courses, Kits, and Memberships
The complete strategy for building and promoting your first online offering, so that you can create a sustainable, thriving wellness practice without selling your TIME.
..and without the overwhelm.
The same 8 pillars are featured in this self-paced course as I use in my freedom-based coaching.
It also includes support via a private Facebook group.
Everything you need to build your own StoryBrand-based website: Beautiful DIVI templates, copywriting prompts, step-by-step instructions, and guidance
Another great option for DIYers.
Although this kit is soon to be offered only a few times a year, it’s still a great self-paced option. You get lifetime access to the course and 60 days of support in a private Facebook group.
All for much less than hiring a web designer or developer.
This kit is based on WordPress and the DIVI theme/builder.
It includes templates/layouts that I created for you, based on the StoryBrand framework.
What Clients and Students are Saying
Then I found Julie Odler, She quickly understood the depth of the work I offer and my unique offerings. She structured the steps of what I needed to do and educated me. Even better, she gave me permission to approach the process and content *my way*, while being encouraging and helpful. As Julie put it, “I turned the process on its head”. This was exactly what I needed, as I now feel seen, heard and understood. The result is a website that says what I want it to and represents me in the best possible way. I am so grateful that Julie has navigated this challenge with me. I highly recommend her!
I get really excited when I figure out how to do something myself. However, one of the ways I’ve been able to figure out as much as I have is because I learned to piece together many of the things I’ve learned from Julie!
Bottom line: it’s great to be able to do things for yourself, but first you need to hire a great teacher!
The Future Proof Your Practice course helped me feel more confident about learning how to use tech as a hybrid practitioner and the possibilities of working outside of my physical practice.
I really needed this as a mom with two kids in virtual school during the pandemic. It gave me a purpose while my practice was closed and showed me how I could one day earn an income in the virtual world by using my knowledge.
Julie breaks it all down for you, from attracting your ideal client to the platforms and software to implement, and progressing to more advanced concepts like analytics. I feel that anyone at any stage of their practice can benefit from this course, and it is so much better than researching and putting things together piece by piece on your own.
Julie really supports the online community and wants to know how she can help. I am getting ready to launch my first program thanks to her course and the tools she has shared!
I hired Julie to teach me how to build landing pages.
Who would’ve thought something that sounds so boring could be so exciting?
I’m great with the creative stuff, and I’m willing to share. Julie is amazing with the tech stuff, so reach out to her if need some help.
JOIN THE FREEDOM-BASED WELLNESS PRACTITIONER COMMUNITY
Got questions about your strategy or a specific tactic? Or maybe you just want to hang out with other practitioners and coaches who think differently and choose to take action rather than play the “blame and complain” game.
Join the group!